GRAPHICS + WEB

My joy is to dress each project in great, eye catching graphics.  Smart branding and collateral can make a company, service or product stand out as recognizable.  It takes  strategy and planning to find what will work best - then add art.  From there it becomes the glorious print media, web content and eye catching digital campaigns.  The goal being to draw people in for more.

 

DESIGN FOR WEB

ABOVE - Creating a CMS Site.  The Stafford Homes responsive website was created by Jeffery Plummer in Adobe MUSE.  Best practices meant converting the site to CMS.  All images and formatting were kept intact for brand familiarity and current Google Ads campaigns.  Once launched - this freed me from being web master; opening up editing & maintenance to the in-house marketing team upon my departure.   The current site is Webflow CMS.  Visit Site

Site design-build-maintain  |  Stafford Homes + Land  / 2015-2019

 

RIGHT - Giving life to a logo.  Stafford had a text line logo.  The problem was that name did not yet explain what they did.  My first task was to somehow tell the market that Stafford built new homes.  The image here shows the result.

Logo design  |  Stafford Homes + Land  / 2015

 

BELOW - Graphics to build a business.

The role of graphics in business is to tell a target audience WHO you are and WHAT you offer. The images collected below are a sample of how the Stafford theme of design was carried into web, interactive advertising, and print media.  Growing a new company takes passion.  Over the next 4 years my passion was to make certain every layout communicated the Stafford story in an instant.

 

Print and web layouts  |  Stafford Homes + Land  / 2015-2019

 

GRAPHICS PAGE 2

© 2019 Plummer Design + Illustration |  503.806.4505 | mail@plummerdesign.com

 

logos + branding  |  web development  |  html5 display ads   |  brochure + packaging layouts  |  interactive documents  |  design + illustration  |   social media  |  Google Ads and marketing campaigns  |  affordable print services  |  signs

Serving up design + multimedia since 1996

ABOVE - Giving life to a logo.  Stafford had a text line logo.  The problem was that name did not yet explain what they did.  My first task was to somehow tell the market that Stafford built new homes.  The image here shows the result.

Logo design  |  Stafford Homes + Land  / 2015